Demand gen planning and advice based on over 20 years of experience planning and executing data-driven B2B/B2D demand gen strategies for software, services, SaaS, and devOps tools.
Services
Building out new programs or making existing demand gen, ABM, paid, programs more efficient or scalable
Ensuring your site is findable and has a relevant user journey with SEO and meaningful metrics
Creating marketing programs that build awareness and fill the sales pipeline using Product-led-growth and/or Sales-led motion
About
LJ Banks has over 20 years of experience planning and executing data-driven B2B/B2D demand gen strategies for software, services, SaaS, and devOps tools. Previous experience includes building and leading demand gen and digital marketing programs at Honeycomb, Sauce Labs, GitLab, and other devtools companies.